<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1">
  <url>
    <loc>https://www.cmoelishaa.com/casestudies1x</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-20</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/casestudies1x/from-fire-drills-to-focus</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/0f0f98f3-9cc4-460b-961e-defd888d2ff5/-firedrills%2Brectangle+%281%29.webp</image:loc>
      <image:title>Case Studies - From Fire Drills to Focus: Building a Marketing Function That Actually Scales - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/casestudies1x/how-strategic-marketing-saved-a-multi-million-dollar-customer</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/98817d6b-6159-4efd-a51e-fd082144ab97/_handshake+%281%29.webp</image:loc>
      <image:title>Case Studies - How Strategic Marketing Saved a Multi-Million-Dollar Customer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/casestudies1x/why-betting-on-one-customer-is-a-losing-game</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/81aabc11-1560-47f0-8604-d50caea7c97a/-growth%2Bdashboard%2Brectangle+%281%29.webp</image:loc>
      <image:title>Case Studies - Why Betting on One Customer is a Losing Game - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog12</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-09</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog12/your-product-is-brilliant-nobody-knows-what-it-does</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/55c33d7b-5f72-4533-bf2c-cb07b521995d/20260309_1355_Image+Generation_remix_01kk9z8de4ezcrmymq00hz69kr.webp</image:loc>
      <image:title>Blog - Your Product Is Brilliant. Nobody Knows What It Does. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1429b35e-0ca9-408c-b3ce-e181b433d55f/20260309_1359_Image+Generation_simple_compose_01kk9zef2hfd9b2q8jg0e3t5he+%281%29.webp</image:loc>
      <image:title>Blog - Your Product Is Brilliant. Nobody Knows What It Does. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/42185cbf-1ecb-4631-b99a-ffbb2be976e6/CMO+Elishaa+%286%29.webp</image:loc>
      <image:title>Blog - Your Product Is Brilliant. Nobody Knows What It Does. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog12/10-things-i-learned-as-a-marketing-director-at-a-startup</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/cd3da4c2-8f65-4e02-92c2-a2bcb87ea433/2+%281%29.webp</image:loc>
      <image:title>Blog - 10 Things I Learned as a Marketing Director at a Startup - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/194c13b4-ecc1-4d72-9b79-4960b75a50a3/Untitled+design+%287%29+%281%29.webp</image:loc>
      <image:title>Blog - 10 Things I Learned as a Marketing Director at a Startup - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/65fbf87e-8471-4273-aa39-87c40d32ddf2/1+%282%29.webp</image:loc>
      <image:title>Blog - 10 Things I Learned as a Marketing Director at a Startup - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog12/what-is-a-fractional-cmo</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/20edc9ab-2750-4288-b970-ac632caf7e85/Serve+as+an+embedded+marketing+leader+for+B2B+clients%2C+owning+strategy+and+execution.+%281%29.webp</image:loc>
      <image:title>Blog - What is a Fractional CMO? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog12/series-a-gives-you-cash-not-clarity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/47ebdeef-80e9-4adb-9f1c-4aa75ec5e5c4/blog+images+%28inside+post%29+%281%29.png</image:loc>
      <image:title>Blog - Series A Gives You Cash, Not Clarity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1422fcc8-70ee-46f6-aeb2-d5856c528f7f/task_01kdkc99ktf9aant099kq5yqye_1766955777_img_0.webp</image:loc>
      <image:title>Blog - Series A Gives You Cash, Not Clarity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog12/the-5-biggest-marketing-decisions-for-small-businesses</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/6722dd01-9cbf-4bc4-bdc4-3eb97b7cde7a/---.webp</image:loc>
      <image:title>Blog - The 5 Biggest Marketing Decisions for Small Businesses - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog12/why-startups-waste-money-on-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1766036206116-DQD3RJILF24LJP1P77KE/-startulps+waste+rectangle.webp</image:loc>
      <image:title>Blog - Why Startups Waste Money on Marketing - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2026-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1615225337376-36JM1AX4C0NIC32WNXXU/Rectangle+26.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1615225123989-3AGGEWNOKB8XK6YRH6A9/Rectangle+25.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1615225350677-B3YBA0I530Q8W9125BX3/Rectangle+27.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1768858231432-JBW3I4HWEGQIZC1QTDV7/----what+is+a+fmd.webp</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1768858321019-JSPWJ51USJECGP52V0WF/----5+marketing+decisions.webp</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1768858338080-6W6GXCSVSNSNHU7136BI/-------why+startups+waste+money.webp</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1768858276856-JSNXI4HZD6KYBAYQXYF5/-----marketing+after+a.webp</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/77dd04f6-74a1-45bf-986e-93666c8068a9/BLOG_Feature+Images.webp</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/693c6ae9-6d95-45bd-ad03-a9404a98cc58/Desktop+headshot.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/eb67ae36-008f-4232-ac43-4db35178afd9/Untitled+design+%282%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/9e055c1e-f1ea-4fbb-ac16-c62c88de722a/Untitled+design+%2811%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/8dc761a7-d464-4595-b1ac-1dd04e901d18/Untitled+design+%289%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/617db108-faad-411a-9443-9c5ea908f4bc/Heading%2B%281124%2Bx%2B480%2Bpx%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/5ff99f78-28d2-4da5-b6bd-434c410b1d74/Heading+%282%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/f5e33496-606d-4b84-8375-a7cdaca11e39/Untitled+design+%2812%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/1131c89c-c53f-4201-872a-caf31d1832f1/Untitled+design+%2815%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/856fd7f4-2e41-42df-9ef1-2c9edfccbcaf/BLOG_Feature+Images+%281190+x+858+px%29.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/37682eaf-9461-471c-b9ea-ee7ec0d6be1f/CMO+Elishaa+%283%29.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/c699fd8b-efa6-4613-8f07-bdf068e9de33/CMO+Elishaa+%286%29.webp</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/2ff03805-e3f0-4146-bb86-be9450c06452/Untitled%2B%28800%2Bx%2B800%2Bpx%29.webp</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-20</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/services</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-10</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/fractional-cmo-faq</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-10</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/featured-projects</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/f401c365-442e-4df7-a3ed-c5f37ff971ba/aaaaa.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/86293e19-aafe-42d9-8f58-61fe1cdcdeb1/bbbbbbb.webp</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/689b5e6595345a5b958ef4fa/0d66cb8d-cd71-4c8b-86da-1b1df212dbfb/ccccccc.webp</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/casestudies</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-01-19</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/blog</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-01-19</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/store</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>58066-02-20</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/store/p/fractional-marketing-leadership</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-05</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/store/p/90-day-marketing-plan</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
  </url>
  <url>
    <loc>https://www.cmoelishaa.com/store/p/founder-marketing-clarity-session</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
  </url>
</urlset>

