My Services
If you’re running a startup or small business, marketing can fall by the wayside or be a series of activities without clear ROI. Too many options, too much advice, not enough certainty. I help you get clear on what matters, build a plan that fits your stage and budget, and make sure your marketing is tied to real business outcomes.
Founder Clarity Session
A focused, 90-minute working session for founders who aren’t sure how marketing fits in, where to start, or what’s working. We look at your goals, what you’ve tried, and what’s blocking results—then leave you with clear priorities, what to stop doing, and the 1–2 channels worth focusing on right now.
You’ll get:
An honest read on your current marketing (or where to start)
What to stop doing (so you’re not burning cash on low-impact work)
Clear priorities for the next 30 to 90 day
The 1–2 channels most worth focusing on right now (and why)
The best way to measure ROI and revenue-attribution
A reality check on budget: what’s enough to matter, and what’s too thin to be worth it
Outcome: Clarity and decision-ready priorities
90-Day Marketing Plan
Whether you’re building your marketing strategy or need an actionable go-to-market plan, I provide an execution-ready 90-day roadmap tied to pipeline and revenue—complete with KPIs, prioritized initiatives, a week-by-week plan, and simple tracking so you can measure what’s working and adjust quickly.
You’ll get:
Objectives and KPIs tied to business outcomes (pipeline, revenue, retention)
Direction for strategic initiatives, such as updating email sequences, launching a product, or building a content strategy
Actionable tasks, including daily/weekly tactics to achieve goals
Channel focus that fits your budget and team capacity
Performance tracking so you can monitor ROI and adjust as needed
Outcome: A 90-day plan your team can execute with confidence.
Marketing Leadership
When marketing needs an owner but a full-time hire doesn’t make sense yet, I step in part-time as your Fractional CMO to set direction, tie priorities to revenue, and keep execution moving. You get clear positioning and messaging, a focused plan that fits your stage and budget, and hands-on support.
You’ll get:
Marketing leadership and ownership of outcomes
Positioning, value proposition and messaging that matches how buyers decide and why they choose you
A focused plan with channels and campaigns that fit your stage and budget
Simple processes and AI tools to increase productivity and automate repetitive tasks
Hands-on execution when needed so progress doesn’t stall
Outcome: Consistent marketing progress tied to revenue.